PPC is driving traffic to your website by paying a publisher every time your ad is clicked. Google Ads, allows you to pay for top slots on Google's search engine results pages at a price "per click" of the links you place.
This is optimizing your website to "rank" higher in search engine results pages, hence increasing the amount of organic (or free) traffic your website receives. SEO benefits the following channels websites, blogs, and infographics.
It’s a chance to change the culture for the better.
Thanks, for the chance to serve you.